America Conquers the Air

If you ask any student even in elementary school why the town of Kitty Hawk, North Carolina is significant to American history, they will know the answer immediately.  They will know that this was the place that Orville and Wilber Wright made the first working airplane and discovered that man could fly. 

Today, with thousands of airplanes taking to the sky at any given moment and the experience of flying high above the earth as common as riding a bicycle, it seems that a world where men did not fly is as far away as the ancient Romans.  But we have to travel in time back to the days before the Wright brothers made their phenomenal discovery and the invention of the first aircraft when there was a time when it was firmly believed that man would never fly like a bird and indeed, man was meant to never fly but always be a terrestrial being.  We can be grateful that the Wright brothers did not hold to that belief.

The date of that first successful flight was December 17, 1903.  It was on that fateful day that Orville and Wilber successfully flew the first controlled, powered, heavier than air airplane.  This break through ranks as one of the greatest inventions of American history and in truth, one of the great inventions of all time as man had been dreaming of being able to fly as far back as we have primitive drawings illustrating that dream.

The Wright brothers were well suited to go through the tedious research to finally create a machine that could accomplish this feat.  We all know that great inventions are often the results of hundreds or thousands of failures and tests by which the inventor refines his ideas and makes new discoveries that take him step by step toward that final break through.  That was certainly true of the Wright brothers.

Our reference to flight becoming as common as riding a bicycle is well chosen because it was the Wright brothers vocation as mechanics repairing printing presses, motors and bicycles that gave them the knowledge of the inner workings of such machines that was needed to create a machine that could sustain flight.  Their work to perfect the design of the common bicycle lead them to believe that conquering flight was not a question of providing sufficient power to the aircraft as it was providing mechanisms of control and balance to properly keep the aircraft steady with sufficient consistency that it could take to the air.

Long before that first successful flight, the Wright brothers conducted their research.  Using their bicycle shop as a makeshift laboratory, they first experimented with gliders and unmanned aircraft to refine their theories and their designs.  But finally on December 17, 1903, they achieved their dream of manned flight, even if only for a short time.  Orville Wright’s account of that first flight is scientific and understated.

"Wilbur started the fourth and last flight at just about 12 o'clock.  The first few hundred feet were up and down, as before, but by the time three hundred feet had been covered, the machine was under much better control.  The course for the next four or five hundred feet had but little undulation.  However, when out about eight hundred feet the machine began pitching again, and, in one of its darts downward, struck the ground.  The distance over the ground was measured to be 852 feet; the time of the flight was 59 seconds.”

Little did the Wright brothers know that an entire new industry would be built around these simple experiments.  Moreover, they had achieved a dream man had dreamed for centuries, to actually be able to fly above the ground and come back safely.  It is truly one of the great accomplishments of American history.

Abraham Lincoln

We would like to think all of our presidents of the United States were truly great men and to be sure, just handling the awesome responsibility of the presidency takes a special kind of individual.  One of the unique and great things about the system of government in America is the concept of citizen leadership.  This is the idea of an ordinary citizen rising up and becoming president for a while and then returning to private life.

But of the handful of men who have held that office, a few have stood out for their great achievements and leadership in a time that changed the country for ever.  And one of these truly great presidents was Abraham Lincoln.  Probably more than any other president, Lincoln had to handle an internal civil war that was far more than shouting and name calling.  This was a dispute that could have torn the country in half and starting a rupturing that could have resulted in dozens of small weak independent states instead of the powerful nation we know as America today.

It was Lincoln’s leadership, his commitment to values and his strong moral fiber that made it possible for America to find its way through that war and then to begin the healing process that would eventually lead the nation back to unity once again.  Lincoln’s term of service from 1860 until his death was one of considerable challenge.  If he only had the problem of dealing with the attempt by the south to succeed from the union and his ability to keep those states as part of the American national territory, he would be lauded as a great American indeed.

One of the little known leadership styles that Lincoln used to his advantage in the organization of his presidency was his appointment of talented national figures from opposing political parties to be part of his cabinet.  Lincoln felt that he needed to have close advisors from the opposing viewpoint to keep from having his presidency become insulated from the American people and one sided.  By gathering members of the “loyal opposition” into his trusted inner circle, Lincoln was always aware of both sides of every issue which made him a stronger leader.

But that is not even his greatest accomplishment or the one that we remember him for the most.  His bold and unchanging opposition to slavery is without any doubt his greatest contribution to the history of America and indeed to world history as well.  When he was willing to put everything on the line to stop this barbaric social sin, Lincoln made a stand, against the popular opinion of the time in many cases that he would be the figure to bring slavery to an end.

It was not a stand that came without cost.  The civil war was one of the bloodiest and costliest in the nation’s history if for no other reason than all casualties; on both sides were casualties of America.  It would take many decades for the ravages of that horrible war to be repaired.  The schism between north and south continued for decades and is still a part of our national personality in this country.

But the end result was what Lincoln wanted to be his legacy.  By issuing the Emancipation Proclamation to make the end of slavery permanent, Lincoln followed that up with the passing of the 13th, 14th and 15th amendments which made permanent the freedoms that were hard fought and won in the Civil War.

The freedom that was won for so many black Americans in that war permanently enshrined the memory of Abraham Lincoln as one of our greatest presidents in the hearts and minds of all Americans.  Small wonder the monument honoring him on Washington’s national mall is one of the most revered spots in the nation and one that thousands flock to each year to give respect for this great president that made liberty and freedom a reality for all Americans, not just a few.  And his face on Mount Rushmore is well deserved so the very mountain itself shouts out, this is one of the greatest leaders in the history of this great country

Alternative Energy for the Home

The trend toward homes that are powered by alternative energy sources, ranging from wind turbines and solar collection cells to hydrogen fuel cells and biomass gases, is one that needs to continue into the 21st century and beyond. We have great need of becoming more energy independent, and not having to rely on the supplying of fossil fuels from unstable nations who are often hostile to us and our interests. But even beyond this factor, we as individuals need to get “off the grid” and also stop having to be so reliant on government-lobbying giant oil corporations who, while they are not really involved in any covert conspiracy, nevertheless have a stranglehold on people when it comes to heating their  homes (and if not through oil, then heat usually supplied by grid-driven electricity, another stranglehold).

As Remi Wilkinson, Senior Analyst with Carbon Free, puts it, inevitably, the growth of distributed generation will lead to the restructuring of the retail electricity market and the generation, transmission and distribution infrastructure. The power providers may have to diversify their business to make up for revenues lost through household energy microgeneration. She is referring to the conclusions by a group of UK analysts, herself included among them, who call themselves Carbon Free. Carbon Free has been studying the ever-growing trend toward alternative energy-using homes in England and the West. This trend is being driven by ever-more government recommendation and sometimes backing of alternative energy research and development, the rising cost of oil and other fossil fuels, concern about environmental degradation, and desires to be energy independent. Carbon Free concludes that, assuming traditional energy prices remain at their current level or rise, microgeneration (meeting all of one's home's energy needs by installing alternative energy technology such as solar panels or wind turbines) will become to home energy supply what the Internet became to home communications and data gathering, and eventually this will have deep effects on the businesses of the existing energy supply companies.

Carbon Free's analyses also show that energy companies themselves have jumped in on the game  and seek to leverage microgeneration to their own advantage for opening up new markets for themselves. Carbon Free cites the example of electricity companies (in the UK) reporting that they are seriously researching and developing ideas for new geothermal energy facilities, as these companies see geothermal energy production as a highly profitable wave of the future. Another conclusion of Carbon Free is that solar energy hot water heating technology is an efficient technology for reducing home water heating costs in the long run, although it is initially quite expensive to install.  However, solar power is not yet cost-effective for corporations, as they require too much in the way of specialized plumbing to implement solar energy hot water heating. Lastly, Carbon Free tells us that installing wind turbines is an efficient way of reducing home electricity costs, while also being more independent. However, again this is initially a very expensive thing to have installed, and companies would do well to begin slashing their prices on these devices or they could find themselves losing market share.

Alternative Energy Development in Japan

Japan is a densely populated country, and that makes the Japanese market more difficult compared with other markets. If we utilize the possibilities of near-shore installations or even offshore installations in the future, that will give us the possibility of continued use of wind energy. If we go offshore, it's more expensive because the construction of foundations is expensive. But often the wind is stronger offshore, and that can offset the higher costs. We're getting more and more competitive with our equipment. The price—if you measure it per kilowatt-hour produced—is going lower, due to the fact that turbines are getting more efficient. So we're creating increased interest in wind energy. If you compare it to other renewable energy sources, wind is by far the most competitive today. If we're able to utilize sites close to the sea or at sea with good wind machines, then the price per kilowatt-hour is competitive against other sources of energy, go the words of Svend Sigaard, who happens to be president and CEO of the world's largest wind turbine maker, Vestas wind systems out of Denmark. Vestas is heavily involved in investments of capital into helping Japan expand its wind turbine power generating capacity. It is seeking to get offshore installations put into place in a nation that it says is ready for the fruits of investment into alternative energy research and development.

The Japanese know that they cannot become subservient to the energy supply dictates of foreign nations—World War II taught them that, as the US decimated their oil supply lines and crippled their military machine. They need to produce energy of their own, and they being an isolated island nation with few natural resources that are conducive to energy production as it is defined now are very open to foreign investment and foreign development as well as the prospect of technological innovation that can make them independent. Allowing corporations such as Vestas to get the nation running on more wind-produced energy is a step in the right direction for the Japanese people.

The production of energy through what is known as microhydoelectric power plants has also been catching on in Japan. Japan has a myriad rivers and mountain streams, and these are ideally suited places for the putting up of microhydroelectric power plants, which are defined by the New Energy and Industrial Technology Development Organization as power plants run by water which have a maximum output of 100 kilowatts or less. By comparison, “minihydroelectric” power plants can put out up to 1000 kilowatts of electrical energy.

In Japan, the small-scaled mini- and micro-hydroelectric power plants have been regarded for a considerable time as being suitable for creating electricity in mountainous regions, but they have through refinement come to be regarded as excellent for Japanese cities as well. Kawasaki City Waterworks, Japan Natural Energy Company, and Tokyo Electric Power Company have all been involved in the development of small-scale hydroelectric power plants within Japanese cities.

Advertising on Internet

Ever since the advent of Internet, advertising on the World Wide Web has been very popular. Many corporations, companies and business have taken advantage of this and you can see ads on any web pages you visit. Consumer can go to any search engine and type the keyword relating to what they are looking for and hit search and they will be provided with a huge list from which they can select. This is a very cost effective and time saving method of advertising.
It has become really easy for any business to have a personalized website by which they can advertise, directly interact with the customer; provide details about their product and services. Regular newsletters, offers, discounts can be pasted on site to increase the interest of the website visitors.
Since it’s easy to reach any kind of audience concerning any kind of business, the possibility of misuse is always there. Based on this Internet advertising is classified into two kinds of advertisement, legal online advertising and illegal online advertising. Legal online advertising includes online advertising directories, search engine advertising, e-mail advertising, and desktop advertising. Illegal advertising is more commonly know as spamming. This is usually done by altering some system settings with the help of external applications after which pop-ups are sent to a particular network or computer. The external applications are known as adware or spyware. Some of these are really harmful, the most famous being Trojans, which are very hard to uninstall and remove from the system.  
With the increase in technology, special effects are being used to make advertisement more interesting. Vivid colors, good page layout and lots of imagination is involved. Typically Adobe Flash is used to design advertisements these days. Depending on the technology being used to design advertisements can be classified into various categories.
Banner ads are animations displayed on the website usually created in HTML or Eudora. There is a range of type and sizes of the ads. Trick banner ads are banner ads that have an extra functionality of dialog boxes and buttons and are displayed as an alert or error message.
A pop-up is an advertisement displayed in a new window that covers up the active web page. A pop-under advertisement opens in another window that is under the active web page and can be seen after the present window is either closed or minimized.
Interstitial ads are those that are displayed before directing over to the desired page.
Wallpaper ads form the background of the web page.

The ads that float on the screen are known as a floating ad.
Polite ads download on a low pace without interrupting the normal functioning of the website.
An ad that enlarges and changes the contents of the page being displayed is known as expanding ad.
Advertisements which are displayed in a video form on a website is known as a video ad.
There are many ways by which advertising slots can be purchased on Internet like CPM, CPV, CPC, CPA, CPL and CPO. CPM or cost per mil means that the advertiser is meant to pay for a particular number of people to whom the advertisement will be exposed.  CPV or cost per visitor means that the advertiser is meant to pay for the people to whom the advertisement was delivered. CPC or cost per click means paying for the number of clicks made on the advertisement by the visitors. Although the advertisement is put up on the website, the amount is paid only after the visitor clicks on the URL of the advertisement. CPA or cost per action means that the advertisement publisher bares all the charges of advertisement, but he gets paid only if the visitor clicks on the advertisement and purchases a product or signs-up for a service. CPL or cost per lead is similar to CPA, only that the visitor doesn’t have to necessarily buy anything; he or she can simply apply to get regular newsletters and special offers. CPO or cost per order is where the advertiser pays each time an order is placed.
Online advertisements cannot only be used to promote a product or service but in fact they can be used for purposes like promoting charity and spreading education

Affiliate Marketing And Home Business

Many of us dream of being our own bosses. The lure of big money and flexible work hours is quite attractive. However, many are afraid to venture out on their own. They fear that they do not have the capital required to get a business started or they don’t want to loose the security of their day job.

The solution could be starting a home business. The truth of the matter is that you can start your home business with no money at all. Ask yourself this, do you have a spare room or space in your house. Do you have a computer with an internet connection? Do you have a phone line? If you have these three things you have the essentials of an office from which your home business can be made.

Affiliate marketing can be a great way for you to get started in your home business. Affiliate marketing will provide you with the opportunity to sell either a product or a service. With low capital and little space you may want to concentrate on services.

Once you have made the decision, you need to evaluate your skills. What services can you offer and what skills can you bring. Many people start of with affiliate marketing programs from major search engines. If you’re good at website design, you could register your page with someone such as yahoo publisher. This way your site will get traffic with the help of the search engine Yahoo. If yours is a sales website, your traffic could translate into increased sales. The more exposure to your site the better.

The other thing you can try to do is attract traffic to other sites. Retail sites such as Amazon and EBay have affiliate marketing programs. If you can generate traffic and increase sales then you make money. Both programs offer ways to increase revenues through links and blogs. These are usually free and worth using. Remember, the more you make the more they make.

Finally, your site can make money in another way. When it is posted on sites such as yahoo publisher or Google ad sense, there will be ads placed. Whenever a visitor clicks on an ad you make money. The more clicks the more cash. The operators take care of all the advertising costs and placement. They also try to place appropriate ads to your page. If you’re selling rare books ads for fish food are not likely going to get clicked.

If you want to start working for yourself but feel you don’t have the money then you’re wrong. If you have a computer and space to put it then you have all you need. You can also start you home business and work it around your job. You can gradually commit more time as your home business grows.

If you’re tired of your job and really want to work for yourself then stop making excuses and do it. Though affiliate marketing programs and selling services you will find that having your home business is easier than you think. All it takes is time and a commitment to succeed. By taking advanantage of the affiliate marketing programs that are currently available, you can make money and improve your own marketing skills. Remember, you can always expand into other areas and venture out totally on your own later. Right now, get marketing and get clicking.

Advertising for Free

Advertising for free seems like an impossible thing when heard. But there are several ways by which the cost of advertisement can be conserved, with the help of some imagination and creativity.

A business wanting to advertise, can write articles related to their field of expertise that can be submitted to media and publications having interest in that particular field. The advertising article can have information about the company and dealership opportunity. Due to the rise in Internet users and websites, new websites have sprung up which offer free services. Articles can be written for these websites and they can be broadcasted for free, which will be viewed by hundreds of people everyday.

Once the business has gained some recognition, within no time it will gain popularity also among the crowds. This popularity can lead to them being invited on radio and television talk shows and even to interviews. Such kind of opportunities shouldn’t be missed as they provide a chance for free promotion. If it is taking a long time to get a break, the producer can be addressed with a letter that can be followed up by a telephone call or in-person visit. During the visit, the nature of expertise can be discussed about the business, which will be of interest to the viewers of the particular channel. Once a businessperson gains the status of being public-friendly, more offers start pouring in.

Free bulletin board located in the neighborhood, like in grocery stores, libraries, and salons, are another good idea. Advertising circulars can be posted on such boards for free. Circulars for mass distribution can be handed out at the mall, shopping center, bus stops, particularly on weekends when there is a big rush. Students can be hired on part time basis for this purpose.

Promotional advertisement can be printed on the envelopes used by the business firms. Both the sender and the receiver can view this advertisement.  Promotional offers can be sent to customers by postcards, which should be utilized to its full, leaving only place left for writing the address.

Some of the new mail order publications offer free first time and seasonal deductions for advertisers. Other publications offer pay per inquiry space. Inquiries can be made about stand-by space, which means that the publication holds the submission of advertisement until the space is not sold and in that case, thirty three percent saving can be achieved. Usually local newspapers provide these kinds of offers.

If the business is involved in ad sheet or catalog publishing, other publishers can be contacted for the purpose of bartering an advertising exchange. They can place advertisement in their publication, in return for placing their advertisement in the business’s publication.

Free offers can be provided to the customer. This can be done by emailing or printing newsletter about information regarding the area of interest of the targeted customers and can be made popular by using tag lines. Attach a free coupon with it, which the customers can use it for shopping, if a criterion is met like minimum purchase of $ 50. By this the response will be huge and most of them will purchase something or the other to avail the free offer. The basic ingredient for advertising for free is imagination and research. Opportunities should be searched and a strong working force should be applied to increase the sales.